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Articles on Book Matters:

Write Your Ebook in 5 easy Steps

Ebooks are one of the best ways to make money on the Internet right now. These days it seems everyone has their own ebook but it's true, everyone has at least one ebook inside of them.

Whatever you do in life and wherever you go, you build and absorb knowledge as you go about your daily life. Though, some people think what they know isn't important or people wouldn't be interested in buying an book about what they know. You'd be surprised.

There are people who are searching for your knowledge right now, in some cases what people know isn't readily available online and a large group of people are just waiting to grab up your knowledge bundled inside an ebook.

Many ebook authors write about a wide range of subjects such as photography, architecture, travel, collecting and any other subject you can think of and they make money doing it too.

If you're thinking of writing an ebook don't keep your knowledge to yourself, make your knowledge sell. But before selling that knowledge to thousands of potential customers you need to consider some important points:

1. Everyone is an Expert
There are a variety of topics you can write about. Anyone can write about virtually anything, even though you can write about anything write about what you know. Everyone has an ebook inside of them because everyone knows about a certain topic. Stick to your area of expertise.

2. Research Your Audience
You can write the best ebook on your topic but if no one is searching for that topic online you won't sell one ebook. Before picking a topic asks yourself:

-Will people buy this information on the internet or opt to buy it at a physical bookstore instead? -Is there a ready and waiting market? -If so, how can these people find your ebook?

To make sure people fid your ebook, do keyword research with various tools such as Overture and Wordtracker. The key is to optimize your ebook for a keyword which people are searching for in the search engines.

3. Target Your Niche With Precision
Target a tightly focused niche in your topic area. Don't try to target everyone on the Internet. For example if you want to target people who are interested in gardening don't just write an ebook about gardening in general; there's thousand's of ebook's on how to garden out there. Make your ebook one of a kind by writing an ebook about preventing animals from eating your flowers. Providing a solution to a problem will get you more sales than presenting a general overview of your topic. Many people online are looking for solutions to a problem. Provide them the solution in the form of your ebook.

Targeting your niche market is twice as easy when you are a member of your target market. Writing about what you know also makes the marketing process easier because you know exactly where to go to promote your ebook and where your audience is.

To gain an edge over any competition consider taking promotional methods offline. Put up flyers in locations you know your target market will be at or around. You can even team up with local small business owners and ask them if they will give away flyers for a commission of the profits. If you plan on teaming up with physical business make sure you register a different URL so you can track their buyers or else it will become an accounting nightmare when it comes time to send them their commissions.

4. Write For Your Readers, Not for Yourself
One of the other keys to a successful ebook is one which is reader friendly. Readers of your ebook could care less about you, they are looking for information and solutions about your topic- and they want these solutions fast. It's fine to include a few sentences about yourself and/or your website in the very beginning or ending of your ebook, but going on and on about yourself will waste your readers time and most likely annoy them.

Also, Don't list each and every little thing you know about your subject in your ebook. All too often ebook authors try to cram everything they know into their ebook. Readers don't want to waste time reading over unnecessary details. Write about the most important parts of your subject and get to the point of each part.

5. Spell Check
Most readers will not be happy if they bought an ebook filled with spelling mistakes. Your website visitors aren't likely to be English professors but if your copy is filled with spelling mistakes your visitors will flee and you won't get many sales. Multiple spelling mistakes in copy or an ebook will also ruin your long-term credibility. Who would want to buy products from someone who can't even spell? Make sure another person reviews your work for any spelling mistakes; spell check doesn't catch all your mistakes.

With these five tips you should be on you're way to producing a successful and profitable ebook.

By, Elliot Hanson
21 Nov 2006

Elliot Hanson is an online entrepreneur and writer. You can find more information on making money from ebooks at his blog Life Liberator http://lifeliberator.blogspot.com/2006/05/write-ebook-and-profit-from-your.html

Why Write an Ebook?

It's not true that everything that has been said has already been written. Since that unfortunate axiom came into use, the whole universe has changed. Technology has changed, ideas have changed, and the mindsets of entire nations have changed.

The fact is that this is the perfect time to write an ebook. What the publishing industry needs are people who can tap into the world as it is today - innovative thinkers who can make the leap into the new millennium and figure out how to solve old problems in a new way. Ebooks are a new and powerful tool for original thinkers with fresh ideas to disseminate information to the millions of people who are struggling to figure out how to do a plethora of different things.

Let's say you already have a brilliant idea, and the knowledge to back it up that will enable you to write an exceptional ebook. You may be sitting at your computer staring at a blank screen wondering, "Why? Why should I go through all the trouble of writing my ebook when it's so impossible to get anything published these days?

Well, let me assure you that publishing an ebook is entirely different than publishing a book in print. Let's look at the specifics of how the print and cyber publishing industry differ, and the many reasons why you should take the plunge and get your fingers tapping across those keyboards!

Submitting a print book to conventional publishing houses or to agents is similar to wearing a hair shirt 24/7. No matter how good your book actually is, or how many critique services and mentor writers have told you that "you've got what it takes," your submitted manuscript keeps coming back to you as if it is a boomerang instead of a valuable mine of information.

Perhaps, in desperation, you've checked out self-publishing and found out just how expensive a venture it can be. Most "vanity presses" require minimal print runs of at least 500 copies, and even that amount will cost you thousands of dollars. Some presses' minimal run starts at 1,000 to 2,000 copies. And that's just for the printing and binding. Add in distribution, shipping, and promotional costs and - well, you do the math. Even if you wanted to go this route, you may not have that kind of money to risk.

Let's say you already have an Internet business with a quality website and a quality product. An ebook is one of the most powerful ways to promote your business while educating people with the knowledge you already possess as a business owner of a specific product or service.

For example, let's say that you've spent the last twenty-five years growing and training bonsai trees, and now you're ready to share your knowledge and experience. An ebook is the perfect way to reach the largest audience of bonsai enthusiasts.

Ebooks will not only promote your business - they will help you make a name for yourself and your company, and establish you as an expert in your field. You may even find that you have enough to say to warrant a series of ebooks. Specific businesses are complicated and often require the different aspects to be divided in order for the reader to get the full story.

Perhaps your goals are more finely tuned in terms of the ebook scene. You may want to build a whole business around writing and publishing ebooks. Essentially, you want to start an e-business. You are thinking of setting up a website to promote and market your ebooks. Maybe you're even thinking of producing an ezine.

One of the most prevalent reasons people read ebooks is to find information about how to turn their Internet businesses into a profit-making machine. And these people are looking to the writers of ebooks to provide them with new ideas and strategies because writers of ebooks are usually people who understand the new cyberspace world we now live in. Ebook writers are experts in Internet marketing campaigns and the strategies of promoting and distributing ebooks. The cyberspace community needs its ebooks to be successful so that more and more ebooks will be written.

You may want to create affiliate programs that will also market your ebook. Affiliates can be people or businesses worldwide that will all be working to sell your ebooks. Think about this? Do you see a formula for success here?

Figure out what your subject matter is, and then narrow it down. Your goal is to aim for specificity. Research what's out there already, and try to find a void that your ebook might fill.

What about an ebook about a wedding cake business? Or an ebook about caring for elderly pets? How about the fine points of collecting ancient pottery?

You don't have to have three masters degrees to write about your subject. People need advice that is easy to read and easily understood. Parents need advice for dealing with their teenagers. College students need to learn good study skills - quickly. The possibilities are endless.

After you've writtten your ebook ,
Getting your ebook out is going to be your focus once you've finished writing it, just as it is with print books. People will hesitate to buy any book from an author they've never heard of. Wouldn't you?

The answer is simple: give it away! You will see profits in the form of promoting your own business and getting your name out. You will find affiliates who will ask you to place their links within your ebook, and these affiliates will in turn go out and make your name known. Almost every single famous ebook author has started out this way.

Another powerful tool to attract people to your ebook is to make it interactive. Invent something for them to do within the book rather than just producing pages that contain static text. Let your readers fill out questionnaires, forms, even crossword puzzles geared to testing their knowledge on a particular subject. Have your readers hit a link that will allow them to recommend your book

to their friends and associates. Or include an actual order form so at the end of their reading journey, they can eagerly buy your product.

When people interact with books, they become a part of the world of that book. The fact is just as true for books in print as it is for ebooks.

That's why ebooks are so essential. Not only do they provide a forum for people to learn and make sense of their own thoughts, but they can also serve to promote your business at the same time.

By, Charlie Yeoh
The Marketing Institute Online
21 Nov 2006

Charlie Yeoh is the owner of: The Marketing Institute Online . Learn the strategies of making money on the internet on: http://www.themarketinginstituteonline.com
Check out our blog: http://www.themarketinginstituteonline.com/blog